This page is for you if:

• You’re looking for a new role and see LinkedIn as a key part of your job-seeking plan
• You want to get better at using LinkedIn to improve your profile and extend your network
• You want access to the best advice on how to use LinkedIn and are prepared to do the work, but don’t know where to start

Any job search can be scary, frustrating and lonely - and we can 10x those negative emotions when we’re in the middle of a global pandemic.  I want to help because I don’t want you to suffer. I want you to be successful in your job search and for you to feel supported along the way.

There is a huge amount of free information on what you should be doing, but how can you find the time to shift through all the noise and find the best advice?
The good news is you don’t have to - I’ve done this work for you and I’m sharing it here to help you through this critical journey.

I use LinkedIn every day. Most of my clients find me through LinkedIn and through it I've created a vibrant business and some fabulous friendships too. 

I’m a marketing expert with 30+ years experience building businesses.  As part of my corporate career I led large global teams, so I’m experienced in hiring, I’ve interviewed many candidates over the years and I have a keen eye for what works from a hiring manager's point of view.  

I’m also a content junkie!  I spend hours listening to, reading and engaging with experts across the world and I’ve amassed a great library of excellent content on numerous topics, including this one on how to use LinkedIn.

All these resources are free - I’ve handpicked the best podcasts, articles and videos to help you super charge your job search using LinkedIn. 

So dive in, learn from the experts and then take unrelenting action in your job search!

• How to create a compelling LI headline that will get your profile found by recruiters.
  
  • I LOVE this simple formula from Sonal Bahl showing you how to create a compelling headline immediately: Link
  • Article from jobscan.com by Jon Shields: Link
  • For options on how to construct your LinkedIn headline see this great article from Bob McIntosh: Link
  • Add a real difference by recording a short video to introduce yourself using the new LinkedIn Cover Story feature on your profile.  John Espirian shares some great examples: Link

• How to make your LI profile standout by using visual elements.
  • Article written by David Fisher and appearing on the Social Media Examiner on using visual content on LI: Link
  • Excellent Article from Karen Tisdell on how to use emojis on LI without looking like a loser: Link

• A thoughtful article from Andy Foote on why it’s important to use storytelling in your ‘about’ section: Link
  
  
• One-stop-shop article from Andy Foote for all the functional specs and word counts for each element in your LI profile: Link

Read this brilliant article by Andrew Seaman covering the topics of:

• Taking care of your mental health
• Activating your network
• Getting noticed through your resume
• Be prepared for video interviews
• Manage your finances
• What to do if you’ve been laid off
• Finding a remote job
• What recruiters want you to know

• Great article by Bob McIntosh How to find and link to the ‘right’ new connections for you: Link
• And another from Bob McIntosh on how to be proactive in using LinkedIn for your job search

Finally, there are many experts out there and there are some that consistently deliver high-value advice and information.  Here are some of those people - I recommend you connect with them and consume their content:

• Karen Tisdell (Australia)
• Lynnaire Johnston (New Zealand)
• Hannah Morgan (US)
• Bob Macintosh (US)
• Andrew Seaman (US)
• Sonal Bahl (Europe)
• Mark Williams (UK)
• Jennifer Corcoran (UK)

If we're not connected on LinkedIn, send me a connection request. And if you've found these resources helpful I'd love to hear from you - just DM me on LinkedIn.